If you’re considering a move to Texas, there’s a good chance you’ve heard about New Braunfels. This charming city, tucked between San Antonio and Austin, has become one of the fastest-growing communities in the state.
With its German heritage, scenic rivers, family-friendly atmosphere, and thriving economy, it’s easy to see why so many people are packing up and heading here. But what exactly is it like moving to New Braunfels, TX? Let’s take a deep dive into everything you should know before calling this city home.
A Snapshot of New Braunfels
Moving to New Braunfels, TX, means joining a city that balances small-town warmth with big-city convenience. Founded in 1845 by German settlers, the city is steeped in culture and tradition. It's an annual event like Wurstfest (a German sausage festival,l) celebrate that heritage while modern amenities bring in young professionals and families.
New Braunfels has a population of around 115,000 and is continuing to grow rapidly. Its location just off I-35 makes it ideal for commuting. San Antonio is about 30 minutes away, and Austin is just under an hour. Residents enjoy suburban comfort without losing access to urban job markets and cultural activities.
The Cost of Living in New Braunfels
One of the main reasons people are attracted to New Braunfels is affordability compared to nearby Austin. While housing prices have risen with the city’s growth, they remain relatively moderate.
For many families and retirees, living in New Braunfels, TX, offers a more cost-effective lifestyle without sacrificing comfort.
Housing Market and Neighborhoods
When moving to New Braunfels, TX, you’ll quickly notice the range of housing options. The city has both historic neighborhoods with Victorian and Craftsman-style homes, and newer master-planned communities.
Each neighborhood has its own character, making it easy to find a place that feels like home.
Employment Opportunities
While many residents commute to San Antonio or Austin, living in New Braunfels, TX, also provides local job opportunities. The city has a growing economy with jobs in healthcare, education, retail, and hospitality. Tourism also plays a major role thanks to attractions like Schlitterbahn Waterpark and the Guadalupe River.
Top employers include:
The proximity to two major metro areas also means access to jobs in tech, healthcare, education, and government.
Schools and Education
For families moving to New Braunfels, TX, schools are an important consideration. The city is served by Comal Independent School District (ISD) and New Braunfels ISD, both of which have strong reputations.
Several schools in the area are recognized for their academic performance and extracurricular opportunities. Families also have access to private schools and nearby higher education institutions, such as Texas State University in San Marcos and the University of Texas at San Antonio.
Outdoor Recreation and Lifestyle
One of the biggest perks of living in New Braunfels, TX, is access to outdoor fun. The city is famous for its rivers, parks, and Hill Country beauty.
For anyone who loves being outdoors, moving to New Braunfels, T, X is a dream.
Culture and Community
Despite its growth, New Braunfels has maintained its small-town charm and close-knit feel. The community is proud of its heritage and traditions. Events like Wurstfest, Folkfest, and Dia de los Muertos celebrations showcase the area’s cultural diversity.
The local music scene is vibrant, especially at Gruene Hall, where legends like Willie Nelson and George Strait have performed. Breweries, wineries, and German-inspired restaurants keep the cultural roots alive.
Nightlife and Dining
When the sun goes down, New Braunfels comes alive with a mix of casual and lively spots. Popular destinations include:
Foodies moving to New Braunfels, TX, will love the mix of Tex-Mex, barbecue, and traditional German cuisine.
Safety and Community Feel
New Braunfels is considered a safe city overall, with crime rates lower than many comparable towns. While growth has brought some increases in property crime, most residents report feeling secure in their neighborhoods.
Police and community organizations are active in keeping the area safe, and many neighborhoods have active watch programs. For families and retirees, this sense of safety is a major draw.
Traffic and Transportation
If you’re used to big-city gridlock, moving to New Braunfels, TX, will be a breath of fresh air. While I-35 can get congested during rush hours, especially between San Antonio and Austin, traffic inside the city is generally manageable.
Most residents rely on personal vehicles, though rideshare services and limited bus routes are available. The city’s walkability is improving, especially downtown.
Healthcare and Services
Access to healthcare is an important factor in any move. New Braunfels is home to Resolute Health Hospital and several urgent care clinics, making medical care easily accessible. For specialized care, residents can drive to San Antonio or Austin.
The city also has a wide range of essential services, grocery stores, fitness centers, banks, and shopping outlets that are all close by.
Family-Friendly Environment
For families living in New Braunfels, TX feels like an ideal blend of fun and safety. The rivers and parks provide endless activities for kids, while local schools and community programs support families year-round. Festivals and events are designed with family participation in mind, creating a welcoming atmosphere for newcomers.
Retiring in New Braunfels
It’s not just young families moving to New Braunfels, TX; retirees are flocking here, too. The warm climate, recreational opportunities, and affordable cost of living make it appealing for retirement. Communities like Vintage Oaks and Mission Hills Ranch offer active adult living with plenty of amenities.
Why People Are Moving to New Braunfels
To summarize, here are some of the main reasons people are choosing New Braunfels:
Challenges of Moving to New Braunfels
No city is perfect, and moving to New Braunfels, TX comes with a few challenges:
Still, many residents feel the pros outweigh the cons.
Tips for a Smooth Move
If you’re serious about relocating, planning is key. Hiring a professional moving company in New Braunfels can make the process far less stressful. Local movers know the area well and can help you transition smoothly, whether you’re moving across town or from another state.
Other tips include:
Is New Braunfels Right for You?
So, what is it like moving to New Braunfels, TX? In short, it’s an opportunity to embrace small-town charm with modern conveniences. Whether you’re drawn to the rivers, the heritage, or the family-friendly vibe, this city has plenty to offer. While growth brings challenges, the welcoming community, affordability, and lifestyle continue to attract newcomers from all over.
If you’re ready to leap, start exploring neighborhoods, connect with locals, and don’t hesitate to reach out to a trusted moving company in New Braunfels to help you start the next exciting chapter of your life.
Our team of trained professionals takes pride in careful packing, safe transportation, and timely delivery, ensuring that every detail of the moving process is handled with precision.
We are committed to treating customers like family, providing transparent pricing, and tailoring services to meet individual needs, making us a go-to choice for anyone looking for a smooth and dependable moving experience.